I started a blog back in 2011 – that happened because I was in the process of starting a company, and all the content about productivity was actually quite relevant to the company’s purpose. The company has since been sold, and the blog has been dormant since 2012… My passion for productivity however, is not dormant at all.
I have always been into watches… For some odd reason I didn’t ever consider the wider watch community on the internet, and I just sort of ‘collected’ on my own. In 2018, Adrian from Bark & Jack posted a YouTube video and it fortuitously came up in my feed… I clicked on it – since I loved watches anyway… and have since become slightly obsessed with the online watch family – the #watchfam as it is lovingly referred to.
I then started posting wrist shots on Instagram – quite randomly I might add – and friends and family seemed to be confused… “What’s with all the watch pictures mate?” … “Are you selling watches now?”… “Are you a watch blogger?”. Hmm… now there’s an idea!
That brings us to today – I figured I might as well start somewhere and Christmas Day 2018 seems like a neat starting point. I toyed with the idea of posting videos of watches and/or reviewing watches… but to create quality content which I would be proud of would take a lot of time and require some investment in some decent kit; take a look at the content from HorologyHouse on YouTube – if I ever did any videos, that’s the kind of quality I would aspire to… Until then, I thought I would test the water with a blog instead.
Coming back to the concept of productivity, if you look through my blog archives you will see that there is some decent content, if I may say so myself! I share a lot of content via email with friends, family and colleagues – I figured I would share it on my blog instead, and have a nice archive of my shared content in one place for my offspring to read someday!
Hence, this blog is going to be about watches and productivity… two topics which I love very much.
I hope you enjoy it.
All my best,
Name Change: 29 December 2018
I recently had a chat with a good friend of mine, Hassan; we talked about the refreshed blog, and my plans for it… he was pretty supportive and loved the idea. He also suggested that the name “WatchProductivity” was quite literal, but not particularly memorable or catchy. I didn’t think it mattered but he urged me to reconsider. Hassan has some recent experience with launching new things, having recently started his company Moodit. Having considered his advice, I had to agree that a catchy name would be useful… it also makes branding a lot easier… and of course, ‘productivity’ is harder to type 🙂
Hence the name “ScrewDownCrown” was born. Figured I would bite the bullet and change it now, instead of waiting for “WatchProductivity” to catch on… the content, of course, remains the same.
The full story covering the name change is here.
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If you have any suggestions, comments or queries… or simply want to have a chat, feel free to contact me at any time.
blog [at] screwdowncrown [dot] com
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